How to Spot a Fake Rolex Watch: The Ultimate Guide

This is the inner ring that connects the dial to the glass or the bezel, and it has “Rolex” written all the way around, and it’s laser-etched. At 12 o’clock is te Rolex logo, the crown, and then at six o’clock, you can find the serial number. This is there to magnify the tiny date disc behind so that it’s more legible.

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Although some obscure gold-plated vintage Rolex models (like 3386, 1550, 1024 etc.) do exist, Rolex has never used gold plating on any sports model, Day-Date, or Datejust. Rehaut engravings on current Rolexes have a clean, sandblasted appearance. Some earlier engraved rehauts were hollow block letters, but they look very clean. Real Rolex rehauts aren’t always aligned perfectly, but they should be close. The minute lines might not exactly bisect each letter, but if any minute line is so far off that it’s not even touching a letter, that’s a pretty conclusive sign of a fake. Checking the movement remained, until now, an easy way to weed out fakes.

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That said, some Rolex models do tick every few seconds, so it’s the loud ticking every second that indicates a fake. They also have “Rolex” engraved on them, although the placement of the engraving differs depending on the piece. Rolexes manufactured before 2007 included a hologram of the crown logo on the caseback. Because counterfeiters became so adept at copying it, Rolex discontinued the hologram. However, you can now be sure that any seller claiming that a watch with a hologram was made after 2007 is almost definitely peddling a replica. Genuine Rolex watches have their serial and model numbers deeply engraved into the metal between the lugs attaching the band to the body — whereas fakes often just have them etched on with acid.

The Fakes Have Been Faking Machinery

Polished watches, which have had scratches on their cases and bracelets buffed away by a watchmaker, tend to hold less value than unpolished watches. This also comes back to modern customers preferring all-original watches. Authentic Rolexes are carefully placed within the box, often with protective coverings and supports to secure the watch. Counterfeit watches might have less attention to presentation or protective measures. Different models are also presented in unique ways, a detail which often only true experts are familiar with.

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There are a few things I immediately tell people when they ask me how to spot a fake Rolex. Here again, the finishing isn’t as good; the right type of graining or brushing has been used in the right places, but looking at it through a loupe shows coarser, less consistent work on the fake. Edges aren’t smooth, still bearing burrs from the machine that milled them out, and things like screw-heads lack the mirror polish that you’re paying for on a real Rolex. Faking an entire movement isn’t easy; chronograph calibres in particular are challenging to assemble, so even when you’ve gone to the effort of reproducing every component, getting it to work isn’t exactly a piece of cake.

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Ultimately, taking these precautions will ensure confidence in your decision to buy an extravagant and expensive watch like a Rolex. Additionally, modern Rolex watches made in 2001 and later have a tiny laser-etched coronet/crown (LEC) on the glass at 6 o’clock. This feature is hard to replicate, and its implementation varies across different Rolex models.

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Additionally, the cases are equipped with screw-down winding crowns to keep the water out. Depending on the model, there’s the Twinlock or Triplock screw-down winding crown, with two or three sealed areas, respectively. In addition to the top tips for spotting a fake, it’s also important to keep a few things in mind to ensure you’re buying authentic Rolex watches. While that will never be a concern when buying from Bob’s, it’s still useful to arm yourself with some knowledge.

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Per every Swiss watch made, the fake watch industry is putting out two, totalling 40m fake watches made every year—double the Swiss production. Rapidly escalating prices, demand greater than ever, supply dwindling by the day—and of course this means the fake watch industry is booming. Now, you may have absolutely no interest in that, and consider yourself pretty well clued up when it comes to identifying and avoiding a fake watch—but I’m here to tell you it’s not as simple as that. Here are ten things you need to know about fake watches if you don’t want to get stung. As of 2002, Rolex started including a tiny micro-etching of the Rolex crown, aka the “coronet,” on the crystal at the 6 o’clock position.

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Oftentimes, a real example of the watch needs to be present and, for watches with a closed case back, as most Rolexes are, you need to take the case back off to see the movement. That means there’s not just one version of a fake watch, there are many, and they are changing all the time, often reissued with a list of identified improvements made to closer match the genuine. These improvements happen quickly too, sometimes even mere months apart. Compound this with the fact that there are multiple different factories competing to produce the most accurate edition and you have a surprisingly efficient iterative model. Therefore, caution is advised when considering a Rolex purchase from these platforms. Given the complexity involved in verifying a real Rolex, and the high stakes of inadvertently purchasing a fake, we suggest steering clear of these marketplaces.

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Note, that this photo is done using an ultra macro lens, for the purpose of comparison, here is a photo of two buckles from an authentic and Replica Rolex Daytona. Rolex started engraving the rehaut in 2004, therefore any model before that will not have it. For the date font itself, to verify it you would need an authentic watch to compare side by side.

• With technological advancements, many non-luxury and inexpensive quartz watches are also commonly counterfeited.
• Discovering a poorly constructed imitation Rolex can be straightforward, often revealing itself through lackluster details that fall short of the genuine article.
• On the other hand, most Rolex watches are equipped with mechanical (either automatic or manual-winding) movements.
• For the date font itself, to verify it you would need an authentic watch to compare side by side.
• The crown is typically located at the 12 o’clock position on most classic watches, except for the Day-Date model, where it is located beneath the day window at the 12 o’clock position.
• Today, almost all Rolex dive watches have the Triplock crown, but older models still in production, including the Submariner 14060M, still use the Twinlock technology.

Watches with too-good-to-be-true prices can be spotted right away, but more sophisticated counterfeits can be more challenging to identify. Remember, a Rolex is made to the highest standards – if even a minute detail comes across as sub-par, you can be certain that it’s not the real deal. Rolex is a privately owned and operated Swiss luxury watch manufacturer founded by Hans Wilsdorf in 1905. Even though it’s a for-profit company, Rolex is known for its extensive philanthropic efforts supporting the arts, environment, science, sports and its own mentoring program. Rolex watches have been a symbol of luxury, precision and style for more than a century, and the brand is firmly embedded in pop culture. The Yacht-Master, for instance, has a much thicker minute hand than most models, while a Daytona’s hands are a bit longer, reaching all the way to the hash marks, and are rounded at the end.

The increasing flexibility of the equipment used to replicate genuine watches means that any marketing effort made on an original brand can be parasitically benefitted from. You’ll see fakes of less well-known Swiss brands like Ulysse Nardin and Corum, and even watchmakers that hail from outside of Switzerland, like Seiko and Sinn. More often than not, the only interaction people have with fake watches are with the ones that don’t look particularly convincing. It’s true that these extremely low-quality products make up the bulk of the fake watch production, but there is an element of bias going on. Only the fake watches that are noticeably bad register as being fake, and that can lead to a false sense of security when it comes to understanding the wider problem.

The factories in China have invested millions of dollars in re-producing exact copies of various Swiss watch movements from ETA, and in-house movements from Rolex. The accuracy of the replication varies, as does the reliability of these movements. Another red flag is any spelling mistakes, crooked or misplaced text, different superclonerolex.io font style or size, misaligned hour and minute markers, or awkward spacing of features. Rolex watches are exquisitely designed and crafted, with remarkable attention paid to every detail, no matter how small. Therefore, anything that appears to be aesthetically off, even slightly, warrants closer inspection.

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If you’re contemplating a pre-owned Rolex, the significance of confidence in your purchase cannot be overstated. At Bob’s Watches, we stand as a defender against the uncertainties of the secondary watch market. Here, the fear of counterfeit watches dissolves, thanks to our rigorous authentication process that ensures each watch is the epitome of the genuine craftsmanship Rolex is celebrated for. To achieve this water resistance, the cases of authentic Rolex watches have certain hallmarks.

Any enthusiast knows that the finishing on a Rolex should be close to perfection and any brushed or polished surface should look immaculate. The brushing on a Rolex Submariner is extremely fine and requires extra effort for the superclone watches since they are also manufactured from 904L Steel which is more scratch-resistant but harder to work with. The flanks, link, and overall finishing of the case is virtually indistinguishable for the higher-end clones, however, a giveaway can be the brushing on the clasp. You have to look through a magnifying lens to see the difference in the thin straight lines. Definitely, to see the difference you would need an authentic watch to compare, and better an unworn one, because a properly worn watch will have a worse finishing after a while if not polished regularly. Our Superlcone Rolex watches have unique serial numbers mostly, but we don’t endorse and strongly discourage our clients to try and sell those watches as authentic as they can face legal issues.

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On closer inspection, if the timepiece is missing these critical brand markings, it’s a strong indicator you’re not holding a piece of the storied Rolex heritage. A true Rolex is not just a timekeeper but a statement, marked clearly with the brand’s distinguished symbols. These symbols are a testament to authenticity and a badge of the craftsmanship and history embodied in every genuine Rolex watch. Without them, a watch not only loses its identity but also its claim to be part of a lineage of the world’s most prestigious timepieces. The devil is in the details, and with Rolex, each element is an example of precision engineering.

A question you might be wondering about is how the fake watch industry is capable of improving the accuracy of its production. High quality machinery used by the Swiss watch industry is incredibly expensive, prohibitively enough that many Swiss brands themselves cannot afford them. There can be notable differences between genuine Rolex packaging and that used with counterfeits. Genuine packaging reflects the brand’s impeccable standards and displays the same commitment to quality and attention applied to their watches. Examples include precision pouch stitching, accurate embossing, and perfect box corners. Rolex maintains a database of serial numbers and the corresponding watch manufacture date.

Things have changed a lot since then, obviously, so here are Manjos’s tips on how you can protect yourself from buying a fake when it’s time to make your big Rolex investment. The reality is that in a situation where you are pressed to make that call at the risk of many thousands of dollars, it is very, very easy to come a cropper. So, if the poor-quality fakes are purchased for not very much by people who know what they’re buying, who’s purchasing the more accurate fakes? Well, this is where the fake industry really doubles down on its modus operandi, because the machinery it uses is fake as well.

• There can be notable differences between genuine Rolex packaging and that used with counterfeits.
• With the $500 or so I could spend on a fake I’d rather buy a cheaper Swiss watch, a Hamilton perhaps, or an upcoming indie brand like Studio Underd0g.
• If you own a Rolex want to get a fast cash loan from a London pawnbroker or you are looking to sell your Rolex, then please get in touch.
• In the following century Breguet became a frequent target for forgers; at the same time British makers continued to suffer, many forgeries bearing the name ‘M.
• Obviously, if you’re buying a watch sight unseen on eBay or another online platform, you’re not going to be able to see it in person.
• Advances in milling and rapid prototyping machinery mean that all of the above can be achieved with minimal hand-craft involved (which remains one of the un-fakeable defining characteristics of a real ).
• The serial number should be at 6 o’clock, so if the “ROLEXROLEXROLEX” writing goes all the way around with no break for a serial number at the bottom, that’s a sure sign of a cheap fake.
• Well, this is where the fake industry really doubles down on its modus operandi, because the machinery it uses is fake as well.

Rolex uses a combination of finishes on its timepieces, and they can be very difficult for counterfeiters to achieve. Research on the type of finish used on your preferred model, and try to see if the actual piece you want to buy matches it. For example, a Rolex Yachtmaster in steel and platinum would have a platinum bezel with a sandblasted background and polished raised numerals. The Rolex Day-Date’s Presidential bracelet has semi-circular links that alternate between polished and satin finishes. Fake watches tend to be a lot lighter in their weight due to being made with lower-quality materials. The difference between the weight of a real Rolex and a fake Rolex can vary, but will still be noticeable.

As we touched on, Rolex watches are made with the best materials on the market. With stainless steel, gold, and platinum pieces, Rolex watches have high-quality materials that are not likely to be found on fake watches. Additionally, knowing which material a specific Rolex model is made of can also help spot a fake. For instance, certain models like the Milgauss, Explorer II, and Deepsea have only been produced in stainless steel, and any made with other materials are replicas. Similarly, watches from Rolex’s Day-Date collection are exclusively made with precious metals, specifically gold or platinum, and any made with other materials are likely to be fake. To differentiate between a genuine Rolex and a fake one, a helpful tip is to check the weight of the watch.

Just because a Rolex has had parts replaced, that doesn’t necessarily mean it’s fake. It used to be commonplace for Rolex to replace worn-out parts when performing a service, and that was also what most customers wanted. You just want to make sure that any parts that were replaced are disclosed in the sale because all-original Rolexes are generally more valuable.

However, in the case of the counterfeit watch being discussed, which is a replica of a non-military Rolex Submariner, there should not be any engravings or markings on the caseback. Additionally, when purchasing secondhand watches, it is possible that the previous owner may have had personal engravings made on the watch. In such cases, it is best to have the watch authenticated by a reputable source to ensure that it is not a counterfeit. Rolex watches have various styles, colors, and materials for their bezels. Knowing the basics about Rolex bezels, especially for the watch under scrutiny, can be helpful when checking for authenticity.

For a secure investment in a timepiece, we always recommend consulting with authorized Rolex dealers or trusted watch specialists who provide expertise and assurance in your quest for an authentic Rolex. Rolex’s commitment to sleek, unadorned elegance extends all the way to the backs of their watches. In the lexicon of Rolex aficionados, ‘The Cyclops’ holds a special place – it’s not a mythical creature but the signature magnifying lens that adorns the crystal over the date display.

• Now, you may have absolutely no interest in that, and consider yourself pretty well clued up when it comes to identifying and avoiding a fake watch—but I’m here to tell you it’s not as simple as that.
• Rolex maintains a database of serial numbers and the corresponding watch manufacture date.
• Some good counterfeits will have similar-looking gaskets, but they’re merely cosmetic and serve only to fool the buyer.
• And if your Rolex needs a little TLC, rest assured it’s in the hands of authorized service providers who use nothing less than genuine Rolex parts, maintaining the spirit and standards of the brand.
• Nevertheless, we’ve compiled a list of 13 things you should look for in a real Rolex.
• Well, I can’t tell you what to think or how to feel, but I can tell you how I do.

If a Rolex feels suspiciously light, or if its materials don’t convey the sturdiness expected from high-end craftsmanship, it’s probable that the watch is an imitation. Trust your senses as much as the aesthetics; a genuine Rolex not only looks the part but feels it too. Rolex watches are engineered with an extraordinary focus on water resistance, a testament to their commitment to durability and quality.

That’s why it’s crucial to examine the watch against official images from Rolex, ensuring that what you’re considering for purchase aligns with the unparalleled quality the brand is known for. Be aware, on closer examination, counterfeit models may reveal significant variations in the design of the hands, the dial, and even the clasp of the bracelet. Rolex watches are made with high quality materials, and their modern bracelets are quite heavy. Some fakes are indeed lighter, but being heavy certainly doesn’t mean it’s real. And being light doesn’t mean it’s fake–vintage Rolexes are far lighter than new ones, and owners of modern Rolexes sometimes (wrongly) assume old Rolexes are fake because of their lack of heft. But fake gold watches are never solid gold, so they’ll never feel as heavy as a gold watch should.

At Bob’s Watches, we’ve put these super clones under the microscope, comparing them side-by-side with authentic Rolex watches. Our enlightening video, “How to Tell a Fake Rolex,” is more than just a guide; it’s a window into the meticulous world of Rolex craftsmanship, ensuring you have the confidence and knowledge to spot the differences with ease. Holding a genuine Rolex in your hand is an experience of substance in every sense – the weight of the watch is a representation of the premium materials and meticulous assembly that go into its creation. Crafted from only the most exceptional metals and components, each genuine Rolex bears a certain heft, a reassuring reminder of the brand’s commitment to excellence and durability. This substantial feel is the result of an uncompromising approach to quality, where everything from the case to the bracelet is designed to meet the highest standards of luxury watchmaking. It’s vital to remember that the essence of Rolex’s horological identity is predominantly mechanical.

This practice died out in the early 1870s, as the Swiss could not compete, so surrendered the mass-market field to U.S. firms and focused on branding high end status symbols. From 2002 onward, Rolex started engraving the crystal with a tiny crown logo next to the 6 o’clock mark as an anti-counterfeiting measure. Counterfeiters often fake this, but they make it too visible, so counterintuitively, seeing this laser-etched coronet in photos is actually a red flag. A skilled photographer can capture a real LEC with the right lighting though, as shown below, and legit LEC’s are more pointillated and less “foggy” than fake ones.

With few exceptions (such as the Sea-Dweller and Milgauss), Rolex watches do not have specs, logos, or branding on their casebacks. A few vintage ladies’ models actually do say “stainless steel” on the back, and very old Rolexes often have serial/model numbers on the back. But as a rule, Rolex casebacks should be sterile (blank) aside from personal engravings. It can be difficult to know how to spot a fake Rolex without an expert eye. In recent years, criminals have gotten a lot better at creating convincing knockoff luxury watches (and Rolexes in particular).

“Waterproof” and “water resistant” both refer to an ability to keep moisture out of the case, with the former denoting higher performance underwater. The majority of Rolex watches in the Oyster line should hold up at a whopping depth of 100 meters (328 feet). Only an expert — and luckily, 1stDibs has many — can really be trusted to determine whether or not a watch is genuine. Nevertheless, we’ve compiled a list of 13 things you should look for in a real Rolex. If you own a Rolex want to get a fast cash loan from a London pawnbroker or you are looking to sell your Rolex, then please get in touch. We are experts in luxury timepieces can guide you into this exciting world.

Knowing the signs of how to spot a fake Rolex can be particularly helpful when shopping for pre-owned watches. This comprehensive guide outlines several key indicators that distinguish a real Rolex from a fake one. Additionally, comparison photos of a genuine Rolex Submariner LN and a replica are included to provide visual examples of the differences between the quality of the two watches. Many low-priced digital watches have also been counterfeited in a similar fashion to luxury watches.